About this edition
From spark to scale: discover, shape, validate and plan a launch.
Ideas are abundant; innovation that reaches scale is rare.
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Classrooms, companies and startups do not run short of ideas — they run short between a promising spark and something that delivers value to real people. Techniques are taught out of sequence, success stories are told without a method, and stage-gate models punish the iteration innovation is actually made of. Five stages, each with an objective, a core action, its own techniques and explicit exit criteria, and a cycle that feeds what it learned back into the next spark.
